The Greatest Digital Marketing Tool Of All Time For Business Owners

Imagine having an invisible drone following your visitor everywhere he or she goes, gathering all the information you need to know about the person. Kind of weird right? Well, that’s what google analytics gives you as a business owner with an online platform. Analytics in business is basically used to stalk your users, and followers online using their activities to get them to buy more or do more with you as a business. Any business that is yet to utilise this great marketing tool is definitely missing out in a big way. Google Analytics is the most accessible, simplest and also a free website analytics tool will stalk your users until you k ow what to do with their interaction…

Digital Transformation In Business – Digital Business Model

Digital Transformation in business is no longer a thing of the future, it is here and here to stay, you can either embrace it as a business owner and a professional or watch other firms and individuals accepting it go ahead of you in all areas. Digital Transformation is causing a paradigm shift in the area of business thoughts, giving rise to new business models and strategies that seemed to be impossible a few years ago. An example of this is the creation and recreation of digital business models. Digital business models are models that leverage digital technology to improve all aspects of organizational operations. These models cover new organizational structures, business processes and customer offerings, finding ways of quickly…